It only takes a second for a customer to decide to buy -- or move on. That's all the time Florida foodservice operators have to help entice consumers and encourage impulse purchases. Whether it's a grocery store, c-store, bakery, or even a quick-serve restaurant, the merchandiser can make all the difference in how those precious seconds are spent. Put another way, an effective merchandising solution can be the difference between making or losing a sale. 

Labor shortages aren’t new to Florida’s foodservice scene, but operators feel the squeeze more each year. Quick-service restaurants (QSRs) and high-volume kitchens face a recurring pattern: fewer people to hire, less time to train them, and guest expectations that never settle. The result is predictable and results in inconsistent meals, longer ticket times, and pressure building on the line.

Big systems run quietly in the background of every growing company, and Eaton Marketing is continuing to invest in making those systems stronger. That is where Jeremy Musok, Eaton’s new Director of Salesforce, steps in. Jeremy took an unconventional route to the role, starting in construction management and overseeing major projects before shifting into Salesforce development. That mix of project leadership and technical curiosity now helps power the systems that support Eaton’s next phase of growth.